Atlanta Charity Clays is a non-profit organization with a 20+ year record of benefiting a variety of Atlanta area children’s charities. Like many non-profits, the organization lacked the resources to develop a strong and cohesive brand identity.
Resource donated brand strategy and design power to help position ACC as an established fundraising organization and annual event. We created a strong and sophisticated brand identity for ACC that now carries through all aspects of their fundraising efforts. The 2012 annual fundraising event was the most successful in ACC history.
Proposed Logomark Exploration
Final Logomark & Identity System – Business Cards
Identity System – Pocket Folder & Letterhead
Branded Men’s Accessories
Branded Specialty Items